Business - Companies & Markets - COVID-19 - Featured - February 17, 2021

Eversharp sales volumes fell by 22% due to schools closure


Schools closure in Zimbabwe has negatively impacted the business sector with the ballpoint pen producer, Eversharp, recording a 22% decrease in their sales volumes.


Eversharp, formed in 1972, has become a leading manufacturer of ball point pens, rulers and markers in Zimbabwe. Eversharp’s strategic focus is to provide a diverse writing instrument product line within its core competencies.


Schools in Zimbabwe closed last year end of March when a nationwide Covid-19 induced lockdown came into effect and reopened for a short period from September to December. This year, schools in Zimbabwe have not reopened.


In a statement, Amalgated Regional Trading (ART) Chief Executive Officer, Milton Macheka, said Eversharp volumes declined as the scholastic market segment continued to be affected by the pandemic.


“Management’s efforts to grow the export and the non-scholastic markets enabled the division to break even during the period,” he continued.


ART manufactures and distributes products in three key categories paper products, stationary and batteries. The paper division is also being affected by the Covid-19 pandemic and the measures instituted to contain the transmission of the virus by government.


“The business performance however was also affected by the high cost of raw materials, fuel and electricity. Waste paper imports were increased as availability of paper in the local market remained a major challenge,” Macheka said.

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