Zimbabwe is set to participate at the Expo 2020 Dubai has been scheduled from 1 October 2021 to 31 March 2022.
Initially, the Expo was supposed to have been held from October 1, 2020 to April 10, 2021 but was postponed due to the COVID-19 pandemic.
It will be running under the theme “Connecting Minds, Creating the Future”. The three sub-themes for the event, which form the pillars around which countries, companies and industries will amplify their exhibitions, will be as follows: “Opportunity”; “Mobility”; and “Sustainability”.
Speaking at a Post Cabinet Press Briefing Minister of Information, Publicity and Broadcasting Monica Mutsvangwa said Zimbabwe will participate and exhibit under the Opportunity sub-theme cluster, emphasizing the business opportunities, new industries, employment, financial, governance and education opportunities available.
“The country’s theme statement is “Zimbabwe-the Land of a Great People”, which will showcase the Vision, People and the “Zimbabwe is Open for Business” mantra.
“The objectives of Zimbabwe’s participation at Expo 2020 are as follows to promote Zimbabwe’s engagement, re-engagement and image building agenda and unpack the country’s Vision 2030, to promote investment opportunities in Zimbabwe and attract investors in various sectors including mining, agriculture, manufacturing and infrastructure development; to promote trade opportunities for Zimbabwe and seek export markets for agriculture (notably horticulture) and mineral commodities,” Mutsvangwa said.
The Expo will also give Zimbabwe a chance to showcase its rich cultural heritage and tourist attractions to the UAE, Middle East and the rest of the world; and to promote the country as a safe tourist destination.
“In terms of progress made to date, it is advised that the country’s stand has been designed and Expo organisers are in the process of fitting the pavilion. Government wishes to highlight that the National Day for Zimbabwe at Expo 2020 Dubai will be March 14, 2022 and that His Excellency the President is expected to officiate at the event. Meanwhile, the mobilisation of companies in various niche areas to participate continues.
“Going forward, the nation will be advised of developments in preparations for the Expo through frequent updates,” Mutsvangwa said.
In the meantime, Cabinet agreed to set up an Inter-Ministerial Committee which includes private-sector representatives to accelerate preparations for the country’s participation.
The Expo is important for re-engagement, expanding exports market, as well as developing the local market.
“In that connection, Government takes this opportunity to advise that it has export development tax incentives in place for export-oriented initiatives, in particular a lucrative tax rebate for exports,” she said.
The promotional activities that will be showcased include Retail Store, The World Market Kiosk, Culinary Experiences, Fashion, Arts and Culture, Thematic Business Forums, and Women’s Pavillion.
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