Zimbabwe through the national trade development and promotional organisation ZimTrade is set to strengthen bilateral cooperation on trade coupled with investment with Rwanda.
This is in line with signed agreements between the Rwanda Development Board and ZimTrade cooperation with the aim of promoting mutual beneficial trade between the two countries.
Basing on the opportunities that are presented by the African Continental Free Trade Area (AfCFTA), ZimTrade shall conduct a market survey in Kigali, Rwanda.
The ongoing market survey will identify sector specific opportunities, compliance needs as well as route to market that will help Zimbabwean companies land in Rwanda with ease. The survey will focus on processed foods, pharmaceuticals, clothing, construction, horticulture, leather and leather products, agriculture inputs and implements, and services sectors.
Speaking on the contribution of the survey to national export development, ZimTrade Chief Executive Officer, Allan Majuru, said access to critical market intelligence will make it easy for the country to grow its exports.
“What is most important as countries grow beyond Zimbabwean boarders is that they have access to reliable information, which will make it easy to create new markets for Zimbabwean products.
“These activities and market choices are driven by the National Export Strategy launched by President Mnangagwa in 2019, whose target is to grow Zimbabwean exports to US$7 billion by 2023 and US$14 billion in 2030,” said Majuru.
Despite having a strong policy framework, Rwanda’s industrial sector is still small, presenting opportunities for Zimbabwean businesses in Rwanda in areas such as agriculture, health, education, manufacturing, pharmaceutical, ICT, packaging, clothing and textile, construction, engineering and tourism.
Zimbabwe deepened its mutual trade ties with Rwanda under Joint Permanent Commission on Cooperation (JPCC) which was signed in March.
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